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Blog on fashion > Articles by: Chief Editor

Nike introduces a new web3 platform

The platform, called “.Swoosh,” is accessible at welcome.swoosh.nike and provides a fresh, welcoming digital community and experience as well as a place for Nike’s virtual creativity. Nike Members will be able to learn about, gather, and eventually participate in the development of virtual objects like virtual shoes or jerseys via the platform. The site is […]

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River Season 3 will be launched by Amazon in collaboration with Narendra Kumar and Rajdeep Ranawat

Amazon Fashion has partnered with DBS Lifestyle LLP for the collaborative line, according to Elle India. The line is designed to provide customers with clothing designed by well-known fashion designers at more affordable prices. River has introduced a new product category of kurta sets for the festive season, and the collection also includes dresses, jumpsuits, […]

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Fortnite and Ralph Lauren collaborate on a digital collection

On Monday, Ralph Lauren announced a collaboration with Fortnite to launch a digital apparel and accessories collection, as well as a physical apparel capsule inspired by the digital-first collection. The collaboration, dubbed the ‘Polo Stadium’ collection, is inspired by the heritage of the U.S. luxury brand’s ‘Stadium’ collection and ‘Polo Sport line’ from the 1990s, […]

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TENCEL™️ X Anju Modi at Lakmé Fashion Week

The classic Anju Modi looks were created using Tencel fabrics made from fibres like wood chips and wood pulp. The designer is renowned for both her promotion of traditional Indian crafts and for her regal and strong feminine aesthetic. Anju Modi designed rich, timeless traditional clothing this season using Tencel’s eco-friendly cellulose fibre textiles. Deep […]

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Mishru and Not So Serious By Pallavi Mohan

Two brands known for their traditional interpretations of glamour and opulent fusion wear came together for a joint showcase under the Mishru and Not So Serious by Pallavi Mohan. Models walked a circular runway in Mishru’s collection, which included both men’s and women’s clothing in timeless traditional silhouettes. Gowns, lehengas, and sherwanis were covered in […]

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Countrymade’s collection ‘Homecoming’

At Mumbai’s Jio World Convention Centre on October 12, Lakme Fashion Week, in collaboration with the FDCI, began with online broadcasts on social media and the internet. The FDCI chose three up-and-coming brands to highlight this season in order to highlight emerging talent in menswear, starting with Countrymade. In order to create a wearable yet […]

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INIFD presents Gennext at Lakmé Fashion Week 

Aseem Kapoor’s AMBI collection is a tattered nostalgia of a vintage Kanni jamevaar spliced with Byzantium jewels and aged metal yarn. The artworks are hand painted and then digitized to be printed on natural crepes and mushroom twills enhanced with print appliqués and splicing of print collage with vintage zardozi marori work in fine antique […]

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