
Pilgrim, the direct-to-consumer beauty and personal care business, has received certification from People for the Ethical Treatment of Animals, demonstrating its dedication to developing cruelty-free and environmentally sustainable products.
PETA has recognised Pilgrim as cruelty-free and vegan, according to a press release from the company. The company is working toward a broader objective of being a “clean beauty” brand across the board, and by October 1 it hopes to be “Plastic Positive.”