Coach has opened a brick-and-mortar store in Mumbai’s Jio World Drive mall, complete with a ‘design-it-yourself’ experience centre and ready-to-wear collection.
Jio World Drive announced on Facebook that Coach has opened a new store on the ground floor of Jio World Drive, which will sell handbags and leather products. The store’s design is influenced by the aesthetics of New York, where Coach was founded in 1941, and features areas for Coach’s runway collection footwear, travel items, jewellery, and handbags.
Coach’s first customising facility in India is also located here. Customers can personalise their Coach bags and leather products with leather tea roses, prairie rivets, and monograms, among other embellishments. With a 360-degree desk and a dedicated ‘Coach Craftsman,’ the station also provides leather maintenance and cleaning services.
The new Coach store in India is the first to carry the brand’s men’s ready-to-wear collection. The Coach logo is emblazoned on casual and semi-formal wear, as well as matching separates and winter apparel.