Forest Essentials, beauty brand, has entered the international market by partnering with online beauty retailer LookFantastic in the United Kingdom.
LookFantastic will house the brand’s skincare, body care, and haircare product lines. Forest Essentials anticipates strong product sales in the UK as a result of this partnership. LookFantastic claims to be one of the most successful beauty websites in the world, with a portfolio of over 660 premium brands onsite and a revenue share that has grown 40 percent year on year in the last four years.
Forest Essentials, founded in 2000, is a luxury beauty and wellness brand based on Ayurvedic principles. The brand sells its products through a dedicated e-commerce store as well as a network of brick-and-mortar stores throughout India.